Press Releases

Business Marketing Association Carolinas Names BRIGHT+CO CEO Jennifer Sutton as B2B Marketer of the Year

GREENVILLE, S.C. (May 25, 2017) -- BRIGHT+CO Marketers CEO Jennifer Sutton was named the 2017 B2B Marketer of the Year on Wednesday evening at the BMA Carolinas ProAds Awards Banquet in Charlotte, NC.

CEO Jennifer Sutton enthusiastically stated, “I am honored to receive the B2B Marketer of the Year and be recognized by marketing peers for my passion and accomplishments in the industry. Our agency is specifically set up to build brands and generate sales for businesses because we understand the complexities of business-to- business marketing and sales strategies. The agency is continuously being recognized for our strength in both strategic planning as well as creative execution. I share this honor with my BRIGHT+CO team.”

In addition to Sutton being named the 2017 B2B Marketer of the Year at the BMA ProAd Awards Banquet, the Greenville-based, woman-owned, full service marketing agency also won two additional awards. BRIGHT+CO won a Silver Award for RSC Bio Solutions Rebrand in the Corporate Branding Campaign (US or Global) and a Bronze Award for the RSC Bio Solutions Website. The BMA Carolinas Awards are judged on campaign objective, strategy and results.

Earlier this year, BRIGHT+CO received multiple awards for RSC Bio Solutions campaigns including PRSCA’s Marketing Business to Business Award of Excellence for the RSC FUTERRATM New Product Launch Campaign, Public Service Award of Merit for its Every Spill Matters Campaign, and the RSC FUTERRATM New Product Launch Campaign was selected as the 2017 Campaign of the Year by the Business Intelligence Group.

The Business Marketing Association is the leading professional resource for business-to- business (B2B) marketers, connecting members with the kind of knowledge, people and programs that make achieving their business objectives more efficient and effective.

The ProAd Awards have an extensive submission process that evaluates business-to- business marketing initiatives based on sound research, planning, execution, and results. The ProAd Awards are regarded as the pre-eminent achievement of business marketing in both North and South Carolina. For more information and for a complete list of this year’s winners, visit

About BRIGHT+CO Marketing

BRIGHT+CO is a woman owned, SC-registered corporation with its principal office in Greenville, SC. Jennifer Sutton is the CEO and founder of the new agency model and believes that for any marketing campaign or program to be successful, both science and art need to be equally thought through and applied. Andy Mendelsohn is partner and CCO and shares Jennifer’s vision for helping organizations, big or small, develop strategies that place the consumer at its core. And, doing so in a manner that is much more contemporary, agile, cost-efficient and technologically savvy than other agencies are doing. BRIGHT+CO provides the strategic acumen of the best consulting firms, the leadership and vision of the best CMOs, and the detailed execution of the best creative firms, where we design a cohesive and collaborative team around our client’s needs and budgets. BRIGHT+CO’s clients include Fatz Café, Wastequip and its family of brands (Wastequip, Toter, Galbreath, Pioneer and Mountain Tarp), Microban International, RSC Bio Solutions, Milliken, Lennar Carolinas, Lennar International and Lowes Food Stores. To learn how BRIGHT+CO can help you reach your business goals visit or call 844.817.6278.


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