GREENVILLE, S.C. (May 25, 2017) -- BRIGHT+CO Marketers CEO Jennifer Sutton was
named the 2017 B2B Marketer of the Year on Wednesday evening at the BMA Carolinas
ProAds Awards Banquet in Charlotte, NC.
CEO Jennifer Sutton enthusiastically stated, “I am honored to receive the B2B Marketer
of the Year and be recognized by marketing peers for my passion and
accomplishments in the industry. Our agency is specifically set up to build brands and
generate sales for businesses because we understand the complexities of business-to-
business marketing and sales strategies. The agency is continuously being recognized
for our strength in both strategic planning as well as creative execution. I share this
honor with my BRIGHT+CO team.”
In addition to Sutton being named the 2017 B2B Marketer of the Year at the BMA ProAd
Awards Banquet, the Greenville-based, woman-owned, full service marketing
agency also won two additional awards. BRIGHT+CO won a Silver Award for RSC Bio
Solutions Rebrand in the Corporate Branding Campaign (US or Global) and a Bronze
Award for the RSC Bio Solutions Website. The BMA Carolinas Awards are judged on
campaign objective, strategy and results.
Earlier this year, BRIGHT+CO received multiple awards for RSC Bio Solutions campaigns
including PRSCA’s Marketing Business to Business Award of Excellence for the RSC
FUTERRATM New Product Launch Campaign, Public Service Award of Merit for its Every
Spill Matters Campaign, and the RSC FUTERRATM New Product Launch Campaign was
selected as the 2017 Campaign of the Year by the Business Intelligence Group.
The Business Marketing Association is the leading professional resource for business-to-
business (B2B) marketers, connecting members with the kind of knowledge, people and
programs that make achieving their business objectives more efficient and effective.
The ProAd Awards have an extensive submission process that evaluates business-to-
business marketing initiatives based on sound research, planning, execution, and results.
The ProAd Awards are regarded as the pre-eminent achievement of business marketing
in both North and South Carolina. For more information and for a complete list of this
year’s winners, visit www.bmacarolinas.org.
About BRIGHT+CO Marketing
BRIGHT+CO is a woman owned, SC-registered corporation with its principal office in
Greenville, SC. Jennifer Sutton is the CEO and founder of the new agency model and
believes that for any marketing campaign or program to be successful, both science
and art need to be equally thought through and applied. Andy Mendelsohn is partner
and CCO and shares Jennifer’s vision for helping organizations, big or small, develop
strategies that place the consumer at its core. And, doing so in a manner that is much
more contemporary, agile, cost-efficient and technologically savvy than other
agencies are doing. BRIGHT+CO provides the strategic acumen of the best consulting
firms, the leadership and vision of the best CMOs, and the detailed execution of the
best creative firms, where we design a cohesive and collaborative team around our
client’s needs and budgets. BRIGHT+CO’s clients include Fatz Café, Wastequip and its
family of brands (Wastequip, Toter, Galbreath, Pioneer and Mountain Tarp), Microban
International, RSC Bio Solutions, Milliken, Lennar Carolinas, Lennar International and
Lowes Food Stores. To learn how BRIGHT+CO can help you reach your business goals
visit www.brightcomarketers.com or call 844.817.6278.