A graduate of Furman University, Peyton has spent her career in both advertising agencies and client-side marketing departments. She has worked with everything from consumer packaged goods brands and luxury real estate firms to tourism offices and regional restaurant chains. Her experience includes collateral development, direct mail and event management, broadcast production, consumer research and interactive projects. Peyton also has been actively involved in the Greenville chapter of the American Advertising Federation for many years, where she served as its youngest president.