Press Releases

BRIGHT+CO Marketing Wins 2018 American Advertising Federation District ADDY® Awards for 2nd Consecutive Year

Greenville, S.C. (June 18, 2018) – BRIGHT+CO Marketing, a full-service marketing company, is once again a District ADDY winner in the 2018 American Advertising Awards for the AFF District 3 which includes North Carolina, South Carolina and Virginia. This is the second consecutive year winning at the regional level, with one silver award earned in 2017.

The Greenville based agency was awarded four silver awards for the Highlands Food & Wine campaign with the following submittals:

  • Highlands Food & Wine Fiddle Ad
  • Highlands Food & Wine Banjo Ad
  • Highlands Food & Wine Drum Ad
  • Highlands Food & Wine Ad Campaign

“Each year, winners from the Greenville competition are forwarded on to compete with the very talented agencies from across South Carolina, North Carolina and Virginia,” said Allie Yongue, AAF Greenville president. “We are proud to see the BRIGHT+CO work recognized at the next level and hope for continued success for their team and Greenville agencies next year.” 

“We have a strong team of extremely talented professionals, and we’re proud to be producing work that is being recognized on a regional level by our peers”, said Jennifer Sutton, founder and CEO of BRIGHT+CO Marketing.

The American Advertising Awards, formerly the ADDYs, is the advertising industry's largest and most representative competition, attracting over 40,000 entries every year in local AAF Club (Ad Club) competitions. The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.

About BRIGHT+CO Marketing

BRIGHT+CO is a woman-owned, SC-registered corporation with its principal office in Greenville, SC. Jennifer Sutton is the founder of the non-traditional agency model and believes that for any marketing campaign or program to be successful, both science and art need to be equally thought through and applied. Andy Mendelsohn is partner and chief creative officer and believes that the agency model allows the team to provide solutions in a manner that is much more contemporary, agile, cost-efficient and technologically savvy than other agencies. BRIGHT+CO provides the strategic acumen of the best consulting firms, the leadership and vision of the best CMOs, and the detailed execution of the best creative firms, where a cohesive and collaborative team is designed around the client’s needs and budgets. BRIGHT+CO’s clients include Uniroyal, MD Now Urgent Care, Lowes Food Stores, Milliken, Michelin, Wastequip and its family of brands (Wastequip, Toter, Galbreath, Pioneer and Mountain Tarp), Uinta Brewing, ReWa, Microban International, RSC Bio Solutions, Lennar Carolinas, Lennar International and Advance America.

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